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Let’s Make it Suck November 1, 2009

Posted by Ryan in : HowTo, Local, , , , , , trackback

This week I ordered my copy of The Art of Community by Jono Bacon. Jono is a community leader for a big open source software project, and hosts one of my favorite podcasts, all about open source, but he tries to write the book from a neutral perspective.

Still, you have to write what you know, so Jono’s 4 big examples so far are the Jokosher sound editor, Linux user groups, the LUG Radio Podcast, and the Ubuntu project, of course.

He has a big emphasis on writing things down, which I have to say I haven’t always been the best at in the past – I like to get my hands dirty. However, when the mission, goals, and a plan are written down and shared with everyone, more doors can be opened than if you keep everything in your head.

What do you mean by “making it suck”?

One of the coolest examples from the Art of Community is when Jono is discussing methods for brainstorming. One of the ways he suggests to get people talking and break down mental barriers is by asking them to design an end product with the opposite goals in mind.

From The Art of Community, Chapter 2, p. 55:

The idea is simple: reverse the aims of what you want to achieve.

As an example, imagine you wanted to design a cell phone. Traditionally, you would brainstorm the attributes of a great cell phone. Instead, turn everything on its head. What would make the worst possible cell phone? Maybe it ignores all calls? Or maybe it only accepts calls from telemarketing companies? Maybe the buttons are too small? How about really short battery life?

Awesome idea. I’m stealing that one.

So, what’s something I love, and how can I make it suck? I think Florida Creatives would be a great thought experiment:

Um, you get the idea… Now how would you make your favorite thing suck? The idea here is not to complain about an existing problem or bring up negative points. This is to be the “minus” side of the battery (+|-) or the “south” side of the magnet (N|S). What is so far opposite from the ideal, that any change whatsoever will be a step in the right direction?

I’d love to hear your thoughts.

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