Josh Hallet knows. He's the guy who put together what I might go out on a limb as saying "Orlando's First Unconference", BlogOrlando.

Over on Josh's blog he's been posting what he's learned at the American Marketing Association's MPlanet conference. If you are involved with marketing, own a business or run a website, Josh's blog will be very beneficial to you.

One of the best posts was on social computing, which was a talk by Brian Kardon of Forrester Research. He was defining social computing, and then...

One of the questions Brian says he is often is asked is, "who are these people and do the have a life?" (sound familiar). As a great exercise Brian asked the audience, "How many of you have written a review or posted a comment about a product or service?" Quite a few of the people in the audience raised their hands. Brian's response, "Well, there are quite a few of you, and as far as I know, you all have lives." So they are real people.