We go through a few other objects that are procedurally generated in the game. Rhinos, space ships. Ream clicks “view variants” on all of them. And then he keeps clicking them and, sure enough, new variants keep showing up. “You’re building a blueprint,” Murray said. “And that’s true of everything in the game. So say one of our artists will build something and that will take say a week. But what they get from that is every possible variant of that. So if you build a cat, you also get a lion and a tiger and a panther and things that you’ve never seen—kind of mutations beyond that.” “Why we’re doing it is because it’s interesting to us. My attitude has been, ‘Let’s just do something crazy and go bankrupt doing it.’