I will be leading a discussion at the 2nd Annual BlogOrlando Unconference on Friday, September 28th at about 3PM. Josh Hallet, who organizes the event, has asked the session leaders to give participants an idea of what we'll be talking about, and get the discussion going beforehand. Please feel free to help me add/subtract/update this list. Some things I've been thinking about:

• You don't need to be like Big Media
• Put your favorite NPR show, your favorite music and a show you created in your living room on your mom's MP3 player
• Why the iTunes directory is king
• What's with the "Pod" anyway? Is there a better word for it?
• Some podcasts are for your eyes only
• Think like the little guy - keep it real
• Just get past your first episode
• What's in a name? SEO/Branding
• Promotional Tools & Community
• Episodes, shownotes, flash players, widgets
• Stereo vs. Mono, bitrates, filesizes, hosting
• Audio vs. video, text, photo, Internet TV vs. videoblogs
• How do I publish a feed? How do they subscribe?
• Networks vs. all-encompassing shows
• Skype is your best friend
• Playing music during shows
• Atmospherics - is the Air Conditioner a friend or foe?
• Enjoy it while it lasts - AKA "Podfading"
• ENGAGE YOUR AUDIENCE

That's the list as of now. Josh is going to be linking to this from the BlogOrlando site somewhere, so keep checking back. This is also the post where I'll be publishing any links, downloads, slides, samples, etc.

Update: I spoke about this subject using these slides at BarCampOrlando, and this is what Tim took away from it:

Hints: name it within the 1st 5 episodes. Keeping the same name and url helps retain viewers/ listeners. Episode numbers are not essential but paying attention to locations of listeners and content popularity helps focus on what is working. Make sure to keep it personal, an extension of you not a competition to real media which you will never beat. Show notes help a lot to keep subscribes connected and personalized.

“Make it something interesting for your audience”