If you haven't heard of lonelygirl15, what digital rock have you been hiding under lately? If you don't know she's fake - sorry, but it's true. This article in WiRED magazine tells the whole story, as well as really hitting a sweet chord for aspiring internet media producers such as myself. Oh, and it also says 'NUTS' to a friend of mine who says "people will never watch content on mobile phones". That's right. Nuts to you!

From Wired 14.12: The Secret World of Lonelygirl by Joshua Davis:

"The Web isn't just a support system for hit TV shows," he says. "It's a new medium. It requires new storytelling techniques. The way the networks look at the Internet now is like the early days of TV, when announcers would just read radio scripts on camera. It was boring in the same way all this supplemental material is boring."

... There shouldn't be a disembodied third-person camera – a character is always filming the action... "You wouldn't show a sitcom at a movie theater, right?" Beckett says. "You make movies for the big screen, sitcoms for TV, and something else entirely for the Internet. That's the lesson of Lonelygirl15."

It is also really neat to hear the whole story. You should really check it out.